I specialize in helping startups and businesses by building them from the ground up and elevating their brand image through strategic branding. I also ensure that Intellectual Property laws are considered during brand creation to protect valuable brand assets.
With over 12 years of experience as a branding expert, I focus on brand creation and protection. From the early stages of brand development, creating protected intellectual property is a priority and an integral part of my process.
My mission is to raise awareness about the vital role of Intellectual Property during brand creation in startups and small businesses and help them create distinctive identities and protected brand assets.
VALUES
Knowledge
Knowledge is key to my practice, and I am constantly expanding my skills and staying up-to-date on the latest trends and technologies in my field.
Distinctiveness
I believe in the importance of distinctiveness, and I strive to create brand assets and visual identities that are unique and memorable, while still considering Intellectual Property laws for brand protection.
Guidance
Guidance is central to my approach, and I work closely with my clients to understand their needs and provide clear and actionable advice throughout the creative process. I recognize that navigating the world of branding can be overwhelming, especially for start-ups and small businesses.
MILESTONES
2023 Brand Protection (IP) / Brand Tuned Accreditation Program
2020 Brand Master Secrets / course

Valeria Aristidou
Brand Strategist & Designer
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